tedx ie madrid 2024
As the Production Lead for TEDxIE Madrid's 10th-anniversary conference, themed "Mirror, Mirror," I managed a team of over six members to deliver a memorable event at IE Tower. My responsibilities included organizing weekly meetings, coordinating staff headshots, and overseeing all filming and photography on the event day. My team and I played a key role in marketing and advertising, crafting compelling social media campaigns to drive engagement before and after the event. Our team’s work—featuring the talks, event highlights, and behind-the-scenes content—can be found on the official TEDx YouTube channel, showcasing our dedication to high-quality video production and storytelling
challenge
Leading the production team for TEDxIE Madrid came with its share of challenges, requiring adaptability, strong leadership, and creative problem-solving. Managing a team of over six members meant ensuring smooth coordination through weekly meetings while balancing diverse responsibilities. Events like these often require you to be quick on your feet and able to quickly adjust when things do not go according to plan. The filming and editing of the official speaker videos required incredible attention to detail and care to ensure the highest quality.
process
Bringing TEDxIE Madrid’s Mirror, Mirror conference to life required a structured and strategic approach to production and marketing. The process began with pre-event planning, where I organized weekly meetings with the production team to align on logistics, creative direction, and content strategy. I coordinated staff headshots to ensure a cohesive visual identity for promotional materials and managed the technical setup for filming and photography on the day of the event. On-site, I oversaw camera positioning, lighting, and audio recording to capture high-quality footage. Post-event, I led the editing and curation process, ensuring that each talk and highlight reel was polished for publication on the official TEDx YouTube channel
This was my first time leading a team for and even on this scale and it was a truly transformative experience. Event storytelling was an entirely new realm for me, but the camaraderie and electrifying energy of bringing a live show to life sparked a newfound passion. This experience deepened my expertise in production management, content creation, and event storytelling, proving my ability to turn creative visions into reality.
